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The Branding Spa Shares the Importance of Social Proof for Luxury Hotels and How High-Quality Content Can Help Them through the Current Crisis

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The Branding Spa Shares the Importance of Social Proof for Luxury Hotels and How High-Quality Content Can Help Them through the Current Crisis

April 28
13:37 2020
Content marketing company, The Branding Spa, highlights how the hospitality sector should take advantage of using high-quality content to protect and grow their brand through the present challenging times.

United Kingdom – Apr 28, 2020 – The Branding Spa, a content marketing company, stresses the importance of how luxury hotels should use social proof and high-quality content to survive the current crisis. Amy Berry, the founder and creator of the company, explains how crucial it is to learn how social proof works and determine how to work it into campaigns, helping hotel owners to inspire their customers to take action.

Canceled events, canceled bookings, and canceled travel plans. The widely impacting coronavirus has created disarray to the hospitality sector. Luxury hotel owners today might be staring at their budget and seeking any and all areas to trim back to meet their payroll and future bills. While they might not be prioritizing social proof and content creation today, The Branding Spa wanted to provide them some tips for thought throughout this time to set their hotel up for success in the future.

The fastest way for clientele to access social proof is through social media. The Branding Spa is well aware of this, having successfully and effectively created content for some of the most prestigious brands in the UK’s hotel industry.

“We are dedicated to offering our clients a customized content strategy that will allow hotels to tell their story through the ideal imagery and messaging. We design and style our client’s content to reach their perfect audience across all of their digital channels and to boost their reputation. We’re able to make one-of-a-kind and interesting visual stories through brand content and digital marketing,” said Amy Berry, founder, and creator of The Branding Spa.

Berry also highlighted some topic ideas luxury hotels should include in their social media. One of them is by discussing some precautions their hotels are taking to keep their staff and guests safe. “How can their hotel help through these times? Can hotels re-imagine previous video content with a new narrative to educate and inspire people in their homes? Guests may not be able to travel at this moment but hotels can provide escapism and create a new customer journey around potential trips in the future.”

More can be found in their article ‘7 Ways Luxury Hotels Can Optimize Their Online Presence to Survive the Current Crisis’:

Interested luxury hotel management in the United Kingdom who need support in content styling, creation and social media strategy and growth during this crisis can reach out to Amy for complete management. The Branding Spa team hopes they can help hotels in helping their business weather the storm.

About The Branding Spa

The Branding Spa offers services that help luxury hotels connect to their audience by styling and strategizing their social media content.

They provide a bespoke content marketing strategy which includes content creation and amplification techniques to increase online reach and drive sales.

To read 7 ways Luxury hotels can optimize their online presence to survive the current crisis please click here:

To learn more about The Branding Spa, email Amy Berry at [email protected].

More details about the services the company offers are available on their official website at

Media Contact
Company Name: The Branding Spa
Contact Person: Amy Berry
Email: Send Email
Country: United Kingdom